Whitenicious: Nigerians not impressed about Blac Chyna coming to promote bleaching cream in Lagos

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The social media is awash with comments on Blac Chyna after Nigerians discovered that the African-American model will be promoting a notorious bleaching cream brand on her visit to Lagos.

The reality star will travel to Nigeria to promote a skin lightening cream from her collection with skincare brand Whitenicious. Some say Blac Chyna’s endorsement promotes skin tone discrimination.

According to Blacpire magazine, Blac Chyna has partnered with Whitenicious & is launching her bleaching cream in Lagos this weekend. The cream costs $250 a jar.

This is coming at a time of increased advocacy for black consciousness and the need for black people to be proud of their colour. In Nigeria, people are increasingly critical of bleaching, although many socialites and celebrities still engage in the practice.

See some of the comments by Nigerians below:


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