The president of the United States of America, Donald Trump has advised aircraft maker, Boeing to fully rebrand its line of Max 737 planes following a series of unfortunate events that have destroyed trust in the plane’s safety.
Boeing 737 Max aircrafts were involved in the Ethiopia Airline crash in March 2019 that killed all 157 people onboard. The aircraft had earlier been involved in a crash over Indonesia in October 2018, which also killed everyone onboard.
Shortly after these disasters, Airlines and countries around the world started grounding Boeing 737 planes in their jurisdiction and the aircraft lost significant reputation.
One of the largest Airlines in Nigeria, Air Peace was subjected to criticisms when rumours wafted to Nigerians that it had refused to cancel its order for a new set of Boeing 737 Max. Air Peace denied the rumours and the Nigerian Civil Aviation Authority(NCAA) later stated that there were no Boeing 737 Max planes in Nigeria’s airspace.
Boeing stocks went down and the aircraft maker lost immense revenue during the crisis.
According to Trump, Boeing should rebrand the 737 Max to save its reputation and create a new beginning for it.
“What do I know about branding, maybe nothing (but I did become President!), but if I were Boeing, I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name. No product has suffered like this one. But again, what the hell do I know?”
See Trump’s tweet below: